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Case Study: Fitness & salons

Let's shape your bottom line.
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There are solid, proven methods of helping potential customers find you online, even in the highly competitive field of Personal Care & Wellness. Gyms, health clubs, nail salons, beauty shops, in all categories that include self-care, our team specializes in helping you attract and retain local clientele. It all starts with a smart online strategy. ​
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Most Common Online Challenges
​& Recommended Solutions
Industry: Fitness
Cline: Bombers CrossFit
​Location: Dayton, OH
Challenge: Advertising beyond traditional print was needed.  Bombers CrossFit knew that fitness customers are active online users, always on the lookout for relevant and engaging content.  Bombers looked to our team to help create that content and expand their online presence to as many potential customers as possible.
Solution: Content creation program boosts engagement and awareness of Bombers Crossfit.

​Targeted online display ads and yp.com strategy.  Print advertising has its place in your marketing mix, but when the vast majority of your customers are online and mobile, you need digital muscle. We provide professionally designed ads that bring full-color promotional impact to the sites your customers visit most. To reach those who are ready to buy and actively searching for your type of service or product, we promote your business on yp.com, the #2 local search destination in the U.S.* 
*Source: comScore Media Metrix Multi-Platform (U.S.), regional / local category report, 6/16.
Bombers Crossfit was looking for somebody who could create relevant and engaging content and expand their online presence. The combination of our marketing platform, content creation, directory optimization and email marketing was the perfect fit to drive success.
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Our team produced nearly 50 pieces of custom content and distributed across multiple online platforms, optimized nearly 100 online directories and gained top rankings on Google for several relevant keywords.
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Result #1
​Nearly 50 pieces of high-quality, custom content created for Bombers CrossFit.
Result #2
Nearly 100 online directories optimized ensuring accurate address and phone numbers.​
Result #3
Top rankings on Google for several relevant and competitive keywords.​
Result #4
Distributed content across multiple online platforms including major social media networks and Bombers own list of email contacts.​

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What Our Clients Are Saying

"When I think of how to achieve greater success in any endeavor, my first thought is to contact Centaur Strategies. The unique blend of real world wisdom, market insight, ability to easily balance multiple organizational perspectives and develop programs to exceed targeted goals is beyond compare. It is rare to find such a grounded and practical firm among those who claim knowledge but don’t measure up. Frankly, this company is the complete package when it comes to any business partner.” C. Tomicki, CEO, ProfitTek ​

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    • Team
    • Hackers
    • Methodology
  • Work
  • B-to-C Case Studies
    • Case Study: Automotive
    • Case Study: Animal Care
    • Case Study: Education
    • Case Study: Fitness & Salons
    • Case Study: Healthcare
    • Case Study: Home & Business Services
    • Case Study: Insurance
    • Case Study: Legal & Professional Services
    • Case Study: Real Estate
    • Case Study: Restaurant & Bars
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    • Case Study: Senior Living
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